At SpencerHall, we offer proprietary consumer research methods and years of experience to enable our clients to get the maximum value from their research investment. We don't think of ourselves as market research vendors, but as strategic partners. We have an opinion and aren't hesitant to share it—whether it's reframing project objectives, suggesting alternative methodologies, or helping define the big picture.
We create dynamic situations and scenarios that encourage consumers to explore unfamiliar territory, uncovering new insights and triggers for their behavior. We emphasize uncovering actionable, forward looking insights that can be the basis for business breakthroughs. This learning is captured in clear, concise summaries, and brought to life graphically so your entire organization sees clearly through the consumers' eyes. Our capabilities center on creating customized qualitative and quantitative research in the US and globally.
Our inventive research methods were developed with Consumer Psychologists to help reveal attitudes and influences that consumers may not even consciously recognize.
SpencerHall also offers a full suite of quantitative research services to help you cost effectively obtain learning you need on concept appeal, package designs, new product research, shopper insights, and opportunity assessments.
All our researchers are all highly skilled brand management and advertising veterans with 15-20+ years of marketing experience from leading packaging goods and service companies. We handle all research design, recruiting, facility management, moderating, debriefing, and research summaries with an emphasis on actionable learnings and implications. Untapped consumer insight is there for the asking. We know how to ask.
| SpencerHall 11321 Terwilligers Creek Drive | Cincinnati, Ohio 45249 | 888.883.IDEA | 513.683.9724 | site design by GoodProject |
